Wanderlust Union founder and director, Sophie Baker, named finalist in The 2025 Travel Weekly Woman in Travel Awards

We’re incredibly proud to share that our founder and director, Sophie Baker, has been named a finalist in the 2025 Travel Weekly Women in Travel Awards for PR Professional of the Year.

As Wanderlust Union proudly marks ten years in business, this recognition is a meaningful reflection of Sophie’s vision and leadership, a decade dedicated to creativity, strategy and storytelling across the worlds of luxury travel, lifestyle and hospitality communications.

Sophie continues to shape Wanderlust Union’s distinctive approach to luxury travel PR and brand communications, celebrating the people and places that make travel truly extraordinary.

We also extend our warmest congratulations to all the finalists, including Jill Collins and Amanda Bolger, whose talent and leadership continue to elevate the travel industry.

Here’s to the remarkable women shaping the future of travel  - and to our own Sophie Baker, leading with creativity, style and purpose. Go Sophie!